Sustainable Brand Index™ is Europe’s largest independent brand study focused on sustainability. Sustainable Brand Index™ measures and analyses how sustainability affects branding, communication and business development. With the help of more than 58 000 consumers and 1 000 decision-makers across 8 countries, the study measures and analyses over 1 400 brands across 35+ industries on sustainability. The study is conducted yearly since 2011 from a consumer perspective and 2017 from a decision-maker perspective.
Next to a yearly ranking and official report, Sustainable Brand Index™ provides tailored reports with brand-specific sustainability insights and strategic recommendations.
Sustainable Brand Index™ yearly ranks brands on sustainability. The rankings show how brands are perceived on sustainability by their important stakeholders. Brands are selected independently based on market share, turnover and general brand awareness.
The official reports contain the complete ranking of each country over time, accompanied with key sustainability insights and stakeholder data. You can download the official reports for free.
tailored brand reportS
Brand-specific reports are available for all the brands that are ranked by Sustainable Brand Index™. Our reports are tailored for each brand, including consumer data, brand and competitors analysis, important trends and strategic recommendations on sustainability.
+1 000 000
years of data
Do you want to know more about the facts and figures of Sustainable Brand Index™?